Pros and Cons of Cloud Storage Back

Benefits of cloud storage

In this post we discuss the pros and cons of cloud storage. ‘Cloud’ storage refers to data residing on a removable storage device and accessed via a server. Cloud data storage is classed as 'infrastructure as a service'. Cloud storage has well and truly hit the mainstream and it is now used by many consumers. Cloud storage has many advantages over traditional document box storage and we see no reason why your business should not be using it too!

Below we list pros and cons of this not-so-new technology.

Advantage #1: Disaster Recovery (DR)

When you use cloud storage, data is at a reduced risk of system failure since all data is stored and backed-up on an external devise often thousands of miles away from your own location. This means you avoid expensive data retrieval that follows an all-too-common hard-drive malfunctioning. Cloud providers automate the backup process for you. Therefore there is no need to back-up your data on an external devise yourself. You save time and stress as a result.

Advantage #2: Access your data anywhere

Since your data is stored remotely you can access it whether you are in Manchester or Madrid. This is especially helpful if your work requires frequent travel or if your team is located in different time-zones.

Cloud-storage also helps the collaborative process when your team is spread out across the globe. Cloud storage makes it easy for employees to login and access other team members’ work regardless of location and distance that separates team members. When you use cloud storage you’re not restricted by place or medium and your employees are able to work from home or abroad as a result.

Advantage #3: Low cost

Cloud storage eliminates the need to pay for software licences and updates since all this is included in one global monthly price. Cloud storage also avoids the need to invest in expensive server infrastructure since the cloud company provides this off-site for you. You eliminate the need to pay a dedicated storage professional in-house since you are effectively outsourcing this to the cloud storage company. Unlike in-house employees, you do not need to pay the cloud storage company sick-pay or holiday pay.

Advantage #4: Scalability

You only pay for the amount of storage you need. If your business experiences growth, the cloud operator is able to accommodate your corresponding growth in data storage needs. You simply extend the amount of available storage by varying how much you pay. Likewise, if your business shrinks, you can then opt for less storage space at a reduced rate.

Scalable payment plans such as 'pay as you go' are commonly available. Thus cloud storage caters for all business sizes and needs.

Advantage #5: Security

Professional cloud storage firms typically offer far better data security than is otherwise available to small businesses through efforts of their own. Cloud storage companies offer password protected data storage. Data is then sent over the internet using encryption technology. This ensures the highest standards of security are upheld.

Now we look at some of the cons of cloud storage

Disadvantage #1: Lack of total control

Since data is held offsite by a company you do not control, you lack the ability to control and customise your data storage set-up. This likely to be an issue for larger businesses who have complex storage needs. This typically requires a level of customisation that cloud data storage companies are unfortunately unable to accommodate.

Disadvantage #2: Difficult to migrate

Once you’ve signed up and started using one particular cloud storage provider, it is difficult to migrate data to another cloud provider later on.

This is a phenomenon known as 'vendor lock-in'. Vendor lock-in is particularly a problem for medium-to-large size businesses who store massive amounts of data with one cloud provider. If you run into problems with that provider it may be problematic to switch to another provider due to the sheer size of data and related complexities of making a move.

Disadvantage #3: Requires Internet

If your Internet connection fails, so does your access to remotely stored data. Internet failure thus leads to costly downtime when your business heavily relies on cloud storage. Furthermore if your Internet connection is slow you will need to wait a long time in order to access your remotely stored data.

No cloud provider offers an outage free service. By way of example, in 2014 ‘Dropbox’, a major cloud storage provider experienced an outage lasting two days. This caused a lot of inconvenience for many of Dropbox’s customers.

Disadvantage 4: Security and privacy have been an issue

Cloud storage means handing over the control of confidential information to a third party company. Before you transfer data to a cloud storage provider you must have utter faith this company is capable of keeping your data secure. In the past things have been known to go wrong with cloud storage companies. For instance, during 2014 Dropbox leaked its customers’ confidential data because of a security glitch in its systems. Leaked data included tax returns and mortgage applications. In the US, the National Security Agency, a governmental intelligence organisation, is known to snoop on data held by cloud storage companies. In 2014, Codespace – a major cloud data storage company – closed down completely after a hacker deleted all of its customers' data. Another example is 'Celebgate'. This occurred during 2014 when a hacker leaked celebrities’ photos from Apple's i-Cloud service.

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Disadvantage 5: Fixed contracts can be a problem

Some cloud storage suppliers may try to fix you into a long term contract. This may be disadvantageous if your data storage needs reduce meaning you must now pay for storage you're not even using.


Whilst cloud storage does pose potential security threats and may not be suited to all business needs, we feel the benefits of cloud storage far out-way the potential costs. Cloud storage is certainly here to stay and something most businesses should consider using.

— Update: 04-01-2023 — found an additional article Advantages and Disadvantages of Cloud Storage in 2022 from the website for the keyword benefits of cloud storage.

Advantages of Cloud Storage

Traditional data storage requires the frequent purchasing of storage devices, electrical power, storage space, an IT team, and security to keep data protected and maintained. The cost of traditional storage is unpredictable, increases exponentially as your business grows, and is difficult to downsize when needed.

The benefits of cloud storage include cost-effective online storage solutions, accessibility, recovery, advanced security through cloud penetration testing, and convenience.

1- Cost-Effective Online Storage Solutions

Using traditional methods to back up your data is not always cost-effective. It often results in purchasing costly equipment such as hard drives, local servers, etc. You also need to backup data regularly to prevent data loss, which can lead to additional staffing costs.

Cloud storage can reduce the cost by only charging you for the storage you need for a low monthly fee. As part of their solution, V2 Cloud offers cloud storage with contract-free pricing, no minimum order, or hidden fees.

2- Maximize Accessibility

Another advantage of using cloud storage is that you can securely access your account from anywhere with an Internet connection. Just by using a computer or mobile device, you can instantly have access to your account files and all of the benefits.

Plus, with V2 Cloud you can control who has access to what files. Our Freelancer Management System provides the tools you need to manage a global team while scaling your business and maintaining data security. Utilizing apps like Slack or Microsoft Teams helps you securely collaborate with outside consultants and freelancers using cloud-based desktops.

3- Recovery

If you lose your original files, the consequences could be catastrophic. Ransomware is a form of malicious software or malware that can block access to a computer system and data until a financial ransom has been paid. This type of attack affects both individuals and businesses.

To a computer system and data until a financial ransom has been paid. This type of attack affects both individuals and businesses.

To speed up online system backups and save on overall storage needs, utilize “snapshots” to capture critical system changes. Regular snapshots provide better data integrity by not saving redundant data multiple times.

Snapshots are a proactive step to overcoming a dreaded ransomware attack. They capture your entire workspace including all running apps, ensuring you can pick up where you left off right before the attack.

4- Advanced Security

Compliance refers to conforming to law, specification, policy, or standard. In regards to cybersecurity compliance, stored data is protected through a program to prevent any tampering with accessibility, integrity, and confidentiality of stored data.

Depending on what industry you are seeking cybersecurity compliance for, you may be required to meet one or more compliance regulations. For example, the healthcare industry relies on the Health Insurance Portability and Accountability Act (HIPAA) to keep patient information secure. That same health provider accepts payment for services through a point-of-service (POS) system, it would also need to comply with Payment Card Industry Data Security Standard (PCI DSS).

Since compliance regulation updates are often spurred by cybersecurity breaches, companies should place an emphasis on cybersecurity to protect valued consumer data. At V2 Cloud we respect the privacy of our users. Data is never shared.

The following steps can be taken to help prevent data breaches:

— Update: 04-01-2023 — found an additional article The Risks and Benefits of Cloud Storage in 2023 from the website for the keyword benefits of cloud storage.

Advantages of Cloud Services

Here are some of the biggest advantages of using cloud storage.

1. Backup Your Data to the Cloud

If you’ve ever had a hard drive die on you, you’re familiar with the pandemonium it can cause, especially if you’re an at-home worker. Not only do you have to get it replaced, but your data might be gone for good. 

Some data might be salvageable via a very pricey restoration service, although those aren’t always capable of recovering your data, and usually at least some of it will be gone for good. Or an even worse scenario: you lose your phone or laptop. Now there’s no way of getting your data back at all. 

Benefits of cloud storage
A cloud backup can save your data even in the worst cases.

That’s where cloud storage comes in. Keeping your data backed up to the cloud is the only way you can make sure it stays safe and easily accessible. Even better, cloud storage providers that keep multiple versions of your files stored in the cloud are the best suited for disaster recovery.

2. No More External Hard Drives

Like the laptop before it, the cloud brings a new level of portability for your data. However, with cloud storage, you don’t have to lug around a laptop, USB stick or external hard drive. Portability is built into the cloud, with all your data available to you wherever you can log in to your cloud account.

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3. Remotely Update and Sync Your Files

If you make a change to a file that’s on your computer and want to update the file on another computer, you’ll have to manually copy the file over to that device. On the other hand, updating a cloud file means the file now looks the same to everyone accessing it on every device.

Plus, most cloud services have a feature called “synchronization,” or just “sync.” To use sync, you usually need to download a cloud app called a “sync client” and log in. If you have the sync client installed on multiple devices, it will sync your files instantly across every device, which means you don’t have to manually upload or download anything.

Some services, like pCloud and Icedrive, even offer so-called “network drives” that allow you to access your files without syncing them, saving you precious hard drive space.

4. Share Files Easily 

One of the best things about cloud storage is just how easy file sharing is. If your files are already in the cloud, you don’t need to upload them to a file transfer service or even send an email. You can just find the file in your cloud account and hit “share.” Usually you’ll get a link that you can paste wherever you want, and the recipient will be able to download or view your file.

Benefits of cloud storage
Sharing files is easy when all your files are in the cloud.

If easy file sharing is what you need, you can check out our list of the best cloud storage services for sharing, where comes out on top (take a look at our review, too).

5. Remote Work Made Easy

Cloud technology is essentially what makes remote work possible in the first place. Without remote access to your work files, you’re stuck moving back and forth between the office, which defeats the purpose of remote working. 

However, since the cloud leaves all your cloud files at your disposal wherever you are, it’s easy to pick up where you left off when you get back home. Just open your cloud account, and all the files you worked on in the office are right there. Head over to our best cloud storage for collaboration list if you need a cloud service for remote work.

Benefits of cloud storage
The cloud lets you access your work files remotely to work from home.

6. Keep Your Files Encrypted

A lot of people are scared of the internet and think their files are safer just staying offline. However, that’s not the case. If your files are only stored locally on your device, it makes them susceptible to hackers who can get into your computer and hold your data for ransom. Not to mention all the various hardware issues that could cause you to lose your data permanently.

Keeping your files in the cloud is simply the smarter thing to do. Luckily most cloud services offer encryption for your files. Encryption is a process that scrambles your files into a string of unreadable code, which is only readable using an encryption key. One flaw is that if you store your files with an untrustworthy operator, the operator can decrypt and access your files.

However, that’s not the case if you use a zero-knowledge cloud service. Zero-knowledge encryption is a type of encryption where you’re the only person holding the encryption key. The encryption happens on your device before the files are even sent to the cloud service, which means you’re the only one who’ll ever be able to view them.

7. Storage for a Lifetime

When you use an online service, making a long-term commitment always pays off. That’s especially true with something you don’t want to change frequently, like cloud storage. 

Thankfully several cloud solutions offer lifetime plans. A lifetime plan lets you make a one-time purchase for a certain amount of storage and use that storage forever. The cost savings are usually greater than monthly or even yearly plans.

Unfortunately lifetime plans are few and far between. Icedrive and pCloud — two services we already mentioned — are the only services whose lifetime plans we’d recommend. You can see our pCloud review and Icedrive review for more details.

— Update: 05-01-2023 — found an additional article Top 10 Advantages And Disadvantages Of Cloud Storage | UNext Jigsaw from the website for the keyword benefits of cloud storage.


If you’ve been on the internet recently, you’ve probably heard of the “Cloud,” and whether you realize it or not, you’re using it. Everything on the internet is located in the cloud, from your email provider to media platforms like Netflix and YouTube, to plain old cloud storage like Dropbox. This article will cover all the advantages of cloud storage and how they can help you or your organization. 

What is Cloud Storage?

Cloud storage is a cloud computing concept in which data is stored on the Internet by a cloud computing provider who manages and administers data storage as a service. The provider hosts, secures, administers, and maintains the servers and related infrastructure, ensuring you can access the data whenever needed.

It is less expensive and more scalable to store content in the cloud rather than on-premises hard drives or storage networks. Computer hard discs have a limited capacity to store data. When users’ storage space is depleted, they must move files to an external storage device. Organizations are used to build and manage Storage Area Networks (SANs) to archive data and files. SANs are costly to maintain because as stored data expands, businesses must invest in additional servers and infrastructure to meet rising demand.

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How Does Cloud Storage Work? 

 A third-party cloud vendor provides pay-per-use data storage capacity via the Internet owned and operated by them. To ensure that your data is accessible worldwide, these Cloud storage providers manage capacity, security, and durability. Application applications use an API or traditional storage protocols to access Cloud storage. Many suppliers provide supplementary services to aid in collecting, managing, securing, and analyzing vast amounts of data.

  1. Disadvantages of cloud storage
  2. Advantages of using cloud storage

1) Disadvantages of cloud storage

  1. Vulnerability to attacks: Security vulnerability is another downside of dealing with cloud computing providers. Any confidential information about the business can be exchanged with a third-party cloud computing service provider. Hackers could exploit this knowledge.
  2. Downtime: That’s because your cloud provider may face power failure, poor access to the internet, maintenance of services, etc.
  3. Vendor Agreement: A organization may face some severe challenges due to the discrepancies between provider solutions as it wants to switch from one cloud platform to another.
  4. Limited control: Cloud clients can be faced with minimal influence over their implementations. On remote servers that are entirely operated and managed by service providers, cloud services run
  5. Platform dependencies: Another of the drawbacks of cloud storage is tacit dependence, also known as provider lock-in’. Deep-rooted discrepancies between provider platforms will often make it difficult to switch from one cloud platform to another.
  6. Variation in Costs: Cloud hosting is an inexpensive choice, but it can be expensive if you remember the implementation of the applications.
  7. Internet connectivity: In cloud computing, good Internet access is a must. Without an internet connection, you can’t get cloud connectivity.
  8. Lack of support: Cloud Storage providers struggle to provide clients with sufficient assistance. In addition, they tend to focus on FAQs or online assistance from their customers, which can be a boring task for non-technical individuals.
  9. Varied performance: Any selfish action or DDOS attack on your tenant could impact your shared resource efficiency.
  10. Technical issues: Cloud infrastructure is often vulnerable to instability and other technological problems. Even in terms of retaining high maintenance standards, the best cloud service provider companies can face this kind of challenge.

 2) Advantages of using cloud storage

  1. Cost reduction: The largest benefit of cloud storage is cost saving. It lets you save considerable capital costs because no actual hardware expenditures are required.
  2. Security: There are several reasons why cloud storage is more reliable than in-house computing, including certain high-profile cloud data breaches.
  3. Reliability: One of the main benefits of cloud storage for businesses is reliability. You will still get updated about the updates immediately.
  4. Data centralization: There are also projects that are housed in a specific location that can be viewed anywhere and at any time.
  5. Ease of accessibility: An Internet cloud infrastructure maximizes enterprise productivity and efficiency by ensuring your application is always accessible.
  6. Mobility: Both facilities can be easily obtained by staff operating on the premises or at distant locations. What they need is a link to the Internet.
  7. Unlimited storage capacity: The cloud has computing space that is nearly infinite. You can easily increase the storage space at any time with very nominal monthly charges.
  8. The high degree of collaboration: The cloud computing infrastructure facilitates extremely convenient and safe communication between employees situated in various geographies.
  9. Back up and restore data: Once the information is stored in a server, it is simpler to provide the backup and retrieval of that, which is otherwise a very time-consuming on-site operation.
  10. Quick deployment: Your whole infrastructure will be completely functioning within a few minutes when you plan to use the cloud. Although the amount of time taken varies depending on the type of technology used in the business.

Types of Cloud Storage 

Cloud storage is classified into object storage, file storage, and block storage. Each has its own set of benefits and applications: 

  1. Object Storage: Object storage’s massive scalability and metadata capabilities are frequently used in cloud-based applications. Object storage systems, such as Amazon Simple Storage Service (S3), are perfect for designing modern applications from the ground up that require scale and flexibility, as well as for importing existing data stores for analytics, backup, or archive. 
  2. File Storage: Some applications require a file system to access shared files. A Network Attached Storage (NAS) server is frequently used to support this form of storage. Amazon Elastic File System (EFS) file storage solutions are suited for use cases such as huge content repositories, development environments, media stores, or user home directories. 
  3. Block Storage: Other enterprise applications, like databases and ERP systems, frequently necessitate dedicated, low-latency storage for each host. This corresponds to direct-attached storage (DAS) or a Storage Area Network (SAN) (SAN). Cloud storage systems based on blocks, such as Amazon Elastic Block Store (EBS), are provided with each virtual server and offer the ultra-low latency required for high-performance workloads. 


In addition to what we just listed above, Cloud storage offers many more benefits. Whether you are running a remote team or a hybrid business, Cloud storage is the perfect tool for you. However, it’s crucial to keep in mind the abovementioned advantages and disadvantages of Cloud storage while considering the type of Cloud storage that is best suited for your organization.

If you aspire to build a successful career in the Cloud Computing domain and gain in-depth knowledge about Cloud storage, then the Certificate in Cloud Computing by Shiv Nadar University Delhi-NCR & UNext Jigsaw is the ideal course for you. The 8-month online course is meticulously designed by industry experts and delivered by top-notch faculty, offering the perfect balance between theoretical and practical knowledge. Click here to know more.


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